Why use graphic designers? Who uses them?

We may initially feel that graphic design is only used in huge companies with plenty of money to burn promoting their newest product. In fact graphic design is all around us and is used just about everywhere. From the image on our cereal box to the carrier bag we may walk out of a shop with. Somebody somewhere sat down and put that together. All companies want logos that stick in your mind and have an impact. An advert that leaps off the page and has a real presence is the desire of all company’s wanting to increase sales. Just about every company in the UK has graphic designers who work for them from time to time or on a permanent basis. [Read more...]

Graphic Design

Combining text, images and symbols to assist with the communication of an idea to an audience in one way to think of graphic design. Another way to think of it is that it is the art of visualizing concepts. Graphic design is often associated with company branding and advertising. [Read more...]

What is Graphic Design?

The creative process of graphic design basically involves a graphic designer who will work with companies such as a sign maker, printing companies, web builders to provide a form of visual design to convey a specific message/advert.
Before the introduction of computers graphic designers would be putting pen/paint brush to paper but with modern technology the possibilities for graphic design are endless. By using a computer for graphic design you can research multiple ideas very quick and the detail can be a lot more precise that what you would get by putting your design down on paper. [Read more...]